Media bank / Digital Asset Management

A central database for all your marketing material is indispensable if you wish to communicate successfully and effectively.

Every day, time is wasted looking for existing communication materials and files. In many cases, a single communication item is created two or three times. Your files are spread over the servers, hard disks and USB sticks of your organisation and your suppliers. As a consequence, you are losing time and money, or you cannot access important sales and marketing files on time when you need them.

The features of Paragon’s media bank solution include:

• a faster search engine;
• free choice of categories and fields;
• information about usage;
• version management and publication;
• rights management and approval;
• automatic conversion into other formats.